8 Seconds Merch
8 Seconds Merch
(Services)
(Services)
Graphic Design
Graphic Design
Apparel Design
Apparel Design
(Information)
(Information)
The inaugural 8 Seconds Rodeo in Portland, organized by Ivan McClellan, called for apparel that would feel both timeless and fashion-eccentric — pieces that told a story of the rodeo, Black culture, and style you still want to wear today. Designed merch dropped and sold out fast, even spawning bootleg versions, and many fans are still wearing it.
The inaugural 8 Seconds Rodeo in Portland, organized by Ivan McClellan, called for apparel that would feel both timeless and fashion-eccentric — pieces that told a story of the rodeo, Black culture, and style you still want to wear today. Designed merch dropped and sold out fast, even spawning bootleg versions, and many fans are still wearing it.
(Year)
(Year)
2025
2025
(Insight)
(Insight)
The design work focused on creating apparel that merged western rodeo aesthetics with contemporary Black style, emphasizing details like silhouette, materials, and graphic storytelling. The goal was to make every garment feel elevated, narrative-driven, and enduring — something that stands out in culture beyond just the event itself.
The design work focused on creating apparel that merged western rodeo aesthetics with contemporary Black style, emphasizing details like silhouette, materials, and graphic storytelling. The goal was to make every garment feel elevated, narrative-driven, and enduring — something that stands out in culture beyond just the event itself.
(credits)
(credits)
Design:
Noa Beatty
